As consumer rejection of artificial ingredients becomes more widespread, food and beverage manufacturers are searching for efficient, inexpensive ways to clean up their labels. ###But making the switch is easier said than done, especially since manufacturers don’t want to compromise on the taste, appearance and mouthmultivitamin ferrous fumarate folic acidfeel of a brand’s original product. ###This challenge is compounded by the fact that many shoppers who demand clean labels don’t have a good understanding of ferrous sulfate 325mg (5gr) tabswhat that entails. ###“The majority of American consumers have not heard of ‘clean label’ and do not know what it means. Consumers just want their foods to do no harm,” Kantha Shelke, principal at food science and research firm Corvus Blue LLC, told Food Dive in an email. ###Still, Shelke said that that the clean label movement is pushing producers toward ingredients, formulations and front-of-pack label claims that appeal to three consumer expectations: products that are free from food additives and synthetics, ingredients listed with recognizable nafumarate side effectsmes and no chemical implications, and products that are minimally processed. ###But which synthetic offenders are the first to go, and what are their natural replacements? Brooke Bright, senior data manager at Label Insight, told Food Dive that the answer is largely category dependent, as some ingredients may have more of an artificial stigma in certamultivitamin minerals ferrous gluconate liquidin applications than others. ###But there are some ing300 mg ferrous gluconate elemental ironredients that are top of mind for consumers across categories, pushing manufacturers to find natural substitutes that will satisfy consumer expectations.
3 ways natural ingredients clean up food labels
