The King’s College London study linking red wine to better gut health helps make a connection that has so far been difficult because of the many phenolic compounds in red wine. Researchers noted this is one of the largest studies ever to examine the correlation, so the results may be more convincing.Red wine has long had a relative health halo in the alcohol segment, in part because of studies showing its benefits to heart health. Moderate red wican you crush ferrous sulfatene consumption has also been associated with prolonging life and protecting against heart disease, diabetes and other ailments.This remains a complex area of scientific study, and some research results have been disappointing or contradictory. Exactly how the components in red wine grapes enhance human health — either in beverage form or as seeds or juice — remains a mystery that continues to elude scientists.Meanwhile, critics are advocating health warnings on alcohol linking its consumption with cancer and other health problems. The Consumer Federation of America recently pointed to research estimating alcohol is the third-largest contributor to cancer in women and the fourth in men. The group also said the U.S. Centers for Disease Control and Prevention ferrous bisglycinate l methylfolate calciumhas questioned claims that moderate alcohol consumption conveys health benefits.Despite the ongoing debate over the impacts of alcohol, gut health is an important selling point for consumers, whether the claim appears on foods or beverages. A study from Kerry pnv cmb 95 ferrous fumaratefound 65% of consumers look for functional benefits from their food and drink. The U.S. market for functional products is projected to increase at an 8% compound annual growth rate through the end of 2021, according to Technavio.In response, more food products are including healthy bacteria on their ingredient lists, including Danone’s Activia yogurt brand with probiotics and Kellogg’s Hi Happy Inside cereal incorporating both prebiotics and procyanocobalamin ferrous fumarate and folic acid capsules uses in hindibiotics. Many other products today feature the microorganisms, including juices, confectionery items, baked goods, and even coffee, salt and ice cream.While there may never be a probiotic red wine as such landing on store shelves, the wine ferrous fumarate polysaccharide iron complexindustry may want to tout the results of the U.K. study to boost consumer interest — although drinking red wine only every two weeks to potentially benefit gut health may not be what they have in mind. And grape growers, wineries, distributors and retailers can cite positive research as it develops in their marketing and advertising to bring more awareness to red wine and possibly give it a competitive edge over other alcoholic drinks.