Consumer perception of how the food they eat affects their everyday lives continues to evolve.For years, better-for-you products have ballooned in popularity as consumers pay closer attentionferrous gluconate good or bad to nutrition labels. With their proliferation in the CPG space, consumers are often willing to pay more for food items they believe will benefit their health.In the annual survey of 1,022 U.S. adults conducted at the beginning of April, consumers cite healthfulness of food is increasing as a purchase driver, with 62% of those surveyed listing it as imp305mg ferrous fumarateortant. Fifty-five percent of respondents said they always or often look at labels when shopping at grocery stores. IFIC found consumers most often define healthy food through its freshness, sugar, protein, nutiron pyrophosphate benefitsrient and sodium content. However, 54% acknowledged that theiron ferrous fumarate 60 mgy know little to nothing about the Dietary Guidelines for Americans.Energy and weight loss were listed as the most important nutrition benefits among Gen Zers, millennials and Gen Xers, while baby boomers are most focused on anti-aging.While many companies tout their products’ nutritional benefits, some critics have questioned the industry’s efforts. In a study published last fall, the Access to Nutrition Initiative found the 11 largest food and beverage companies had not made enough progress on making food more nutritious, affordable and accessible to consumers.While many consumers are focused on nutrition, the information they are receiving about the health and wellness attributes of food products varies. Sixty-seven percent of respondents said they trust the information they see on social media a lot or a little, with Facebook, YouTube and Instagram being the platforms on which they see nutrition content most often. But conflicting information on food products’ nutrition can lead to confusion. Roughly the same number of consumers said social media makes them doubt their food selections as those who feel it helps them make good choices.Cost has become a significant factor in food choices,ferrous fumarate 456 mg given the continued inflationary environment at grocery stores. Forty-seven percent of those surveyed said they have cut back on non-essential food and beverage products, chosen brands that are less expensive and purchased less premium food products. More than a quarter of respondents said they have made less healthy decisions due to food costs.
Three in four consumers say food impacts their mental well-being, survey finds
