Jif launches first major flavor innovation in nearly a decade with chocolate and peanut butter spread

As a leader in peanut butter, Jferrous fumarate 89 mgif and Show much iron in 305 mg ferrous fumaratemucker are looking for ways to expand the reach of the popular brand. Consumers may not always want peanut butter and as the popularity of Nutella shows, a nut-chocolate blend can be a versatile addition to eveferrous bisglycinate vs ferrous sulfaterything from bread and apples to graham crackers and ice cream.”Jif Peanut Butter & Chocolate Flavored Spread combines the irresistible deliciousness of Jif Peanut Butter that our fans love with tis ferrous fumarate heme or non heme ironhe sweet flavor of chocolate, striking the perfect balance of salty and sweet,” Nicole Massey, vice president of marketing at J.M. Smucker, said in a statement.Smucker notes that the lower sugar content positions Jif Peanut Butter & Chocolate as a permissible indulgence. Less sugar, and the connection to the well-known peferric sodium edta usesanut butter brand, could be enough to convince consumers to try the product. Taste, as is often the case, will play a big part in determining whether they return. Jif Peanut Butter & Chocolate Flavored Spread goes up against a formidable list of other nut-chocolate combos on the market from companies such as Hershey, Mondelēz’s International’s Milka brand, Hormel Foods’ Justin’s and, of course, Ferrero’s Nutella.

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