Driven by a desire to feel more healthy and for simple, clean products that demand less of ourferrous bisglycinate 325 mg natural resources, consumers are increasingly shifting their diet preferences towards plantis ferrous fumarate iron-based. Recent surveys conducted by Userneeds and Puori show that up to 43 percent of consumers have changed their eating habits to be more plant-based over the last 12 months.
Sourcing ‘clean’ plant-based ingredients
