While China’s infant formula registration is already in full swing, some manufacturers are looking towards China’s adult milk powder market. Nestlé recently upferrous glycine sulphate vs ferrous bisglycinategradedhealthvit iron 65 mg its middle-aged and elderly mzinc and ferrous fumarateilk powder product portfolio with the addition of a new brand called "Yiyang" iferrous fumarate and folic acid tablets livogenn 2016. In collaboration with the popular Chinese viclassification of ferrous gluconatedeo site iQiyi, Nestlé announced the launch of “the first video area exclusive for the middle-aged and elderly” with Yiyang as the program sponsor.
Nestlé’s 50+ Campaign: Targeting China’s Senescent Demographic
