Monthly Digest: China Food Sector Review | Jun 2024

1. JD.com releaseferrous glycine complexd 2024 China Cross-border E-commerce Import Consumption Trends White Paper. According to the white paper, the CBEC market in China grew from 444.1 billion yuan in 2018 to 548.3 billion yuan in 2023. The compound annual growth rate (CAGR) of CBEC users in China was nearly 20% from 2017 to 2023, reaching 188 million users in 2023. The leading categories in imported goods were beauty and skincare, personal care, health supplements, mother and baby products, and food and beverages. For health supplements, yferrous bisglycinate for iron deficiencyounger consumers preferred snack-like products, while the elderly focused on bone and joint health, making heaferrous fumarate mercury pharmalth maintenance a daily routine. In the mother and baby category, scieferric pyrophosphate structurentific parenting became the norm, with a focus on high-end infant formula emphasizing professionalism and low allergenicity. For fferric gluconate package insertood and beverages, new products were the main driver of growth, with consumers paying more attention to ingredients, taste, health, and convenience.

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