H-2-Organic: 25% of Americans looking to purchase the specialty water

The consumer’s desire for all things premium and value-added has flooded the bottled water category — along with confusion over specialty label claims. For example, the “vapor distilled” description used on Coca-Cola’s SmartWater brand was confusing to 35% of Americans, and the phpercentage of elemental iron in ferrous gluconaterase “purified tap water” resonated better with […]

Research backs probiotics for better digestion of plant proteins

Consumer awareness of probiotics has increased dramatically during the past decade, and although yogurt still leads the market, new probiotic-containing products like juices, confectionery items, baked goods, infant formula and baby food are gaining popularity. ###However, as Ganeden points out, consumers still associate probiotics mainlyferrous sulfate er 50mg with digeferrous fumarate 200mg iron tabletsstive health, and […]

Can a new ingredient change negative perceptions of carrageenan?

Cargill’s development of a new carrageenan ingredient could be seen by some as puzzling. Carrageenan, which has been derived from seaweed and used in food products for decades, also has become controversial. Some contend it causes digestive issues.###Consumer activists, including farm policy group Cornucopia Institute and popular blogger “Food Babe” Vani Hari, have fought against use of […]

Begin typing your search term above and press enter to search. Press ESC to cancel.

Back To Top